Real Estate Photography Deemed "Essential Business"
As we're sure you've heard by now, as of April 1, professional photography is now considered an essential component of real estate listings. We heard you are excited to get back to work, and we are open and ready to help, with a few adjustments to our normal routine.
In accordance with ongoing CDC guidelines, we have created a few temporary measures to ensure the health and safety of everyone involved while we navigate this unique situation. While typically we are flexible about homes not being photo-ready when we arrive, the present circumstance has unfortunately forced us to make the following adjustments to our procedures:
Our photographers will be wearing protective gear, and will minimize personal contact with the property and other people.
For the sake of extreme caution, our photographers/videographers will need to be alone inside the home while they are shooting. We will appreciate anyone else on site remaining outside during the shoot. If your seller requires that you be present, please maintain at least 6-10 feet of distance at all times.
Needless to say, our photographers/videographers are trying to spend as little time as possible inside the home, so please have it ready. They will not be able to assist as usual with moving or touching items inside the home. The property will need to be photographed as-is upon our arrival.
All lights must be turned on, blinds and interior doors opened or closed as you see fit, and staging items should be arranged as you prefer before we arrive. Our goal to minimize exposure for everyone’s safety, so our normal process of assisting with staging and other preparations will be curtailed for the time being.
For the safety of you, your sellers, and our team, these guidelines will be strictly enforced. If a home is not ready when our photographer/videographer arrives, and you would prefer we not shoot it as-is, we will need to reschedule your appointment and a $50 trip fee will be charged.
Additionally, we will continue to offer our DIY Program while the Stay at Home order is in place. We recognize that some sellers may not be comfortable with photographers in their homes, and we still want to help however we can. (Please see https://www.imageartsphoto.com/covid19/diy for details.)
Please note that, because of the suddenness of this unexpected change to our status as an "essential business," we are receiving a higher than usual volume of messages. We're grateful for your patience as we respond as quickly as possible.
As your partner in real estate marketing, we are ready to help you succeed in this challenging moment for the industry. We sincerely appreciate your understanding with regard to these temporary guidelines. Please don't hesitate to reach out if you have any questions, comments, or concerns.
Stay safe and healthy,
The ImageArts Productions Team